Analisis Persepsi Masyarakat terhadap Etika Pelayanan Kepala Seksi Pelayanan dan Kesejahteraan di Desa Pematang Guntung Kecamatan Teluk Mengkudu

Abstract

This study focuses on analyzing community perceptions of the ethics of public service delivered by the Head of Service and Welfare Section in Pematang Guntung Village, Teluk Mengkudu Subdistrict, Serdang Bedagai Regency. Public service at the village level is not merely an administrative process but also a social interaction that requires honesty, responsibility, fairness, transparency, and respect for human dignity. The background of this research arises from the phenomenon of differing community perceptions regarding service quality, where some residents consider the service ethical and satisfactory, while others express dissatisfaction due to limited resources, bureaucratic complexity, lack of transparency, and insufficiently humane communication. The purpose of this study is to analyze how the community evaluates the ethics of service delivery, focusing on honesty, responsibility, fairness, openness, and courteous attitudes of village officials. The research employs a descriptive approach using questionnaires and documentation, ensuring that the data reflects the direct experiences of the community as service recipients. The findings are expected to provide a comprehensive overview of public service quality in Pematang Guntung Village and to identify factors influencing community perceptions. Theoretically, this study contributes to the development of public administration science, particularly in the field of service ethics at the village level. Practically, it offers recommendations for village officials to improve service patterns, enhance transparency, and strengthen public trust.